Game changers in patient research: Wearable Technology  

Game changers in patient research: Wearable Technology  

We recently introduced our “game changers” series, looking at why the patient journey is such an integral part of healthcare brand strategy and planning. It’s our belief that achieving a rich, detailed, and insightful view of the patient journey should be the gold standard for healthcare marketers, and in our upcoming series of articles, we […]

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Game changers in patient research: mobile technologies and applications

Game changers in patient research: mobile technologies and applications

We recently introduced our “game changers” series, looking at why the patient journey is such an integral part of healthcare brand strategy and planning. It’s our belief that achieving a rich, detailed, and insightful view of the patient journey should be the gold standard for healthcare marketers, and in our upcoming series of articles, we […]

Continue reading